After graduating from the Graphic Design Department of Mimar Sinan University Academy of Fine Arts at 1996, she stepped into the advertising sector with 3. Kuşak agency. Between 1997-1998, she went to London to take communication design courses at Central Saint Martins School of Art and Design. She worked as art director in several advertising agencies such as BBDO Group, Total, Terminal İstanbul and McCann İstanbul between1999-2007. She founded her independent design office in 2007. Alongside with many kinds of communication & visual design projects, she mainly is focused on brand identity, print and packaging design. Besides her own organisation, she also had a project partnership with Serdar Benli Design Office and together they collaborated with CHERMAYEFF & GEISMAR & HAVIV conducting corporate identity projects as a local agency between 2008-2014. She has won several awards from different contests such as GMK, Crystal Apple and New York Festival Her works have been published in several international and local books and magazines. She is the member of the board at Turkish Society of Graphic Design (GMK).